The National Watch & Clock Museum is the largest horological society in the world.
Challenge
Updating their vast and aging digital infrastructure.
Solution
We began with user research, and iteratively improved the website and web presence of the organization.
Process / UX Skills / Roles
Updating their vast and aging digital infrastructure.
Solution
We began with user research, and iteratively improved the website and web presence of the organization.
Process / UX Skills / Roles
- Analyze site's UUP (Utility, Usability, and Presentation)
- User Testing
- Sitemap
- Site flow
- Content Strategy
- Brand
- Components
- Mockups
- Prototype
- Marketing Workflow
- User Testing
- Sitemap
- Site flow
- Content Strategy
- Brand
- Components
- Mockups
- Prototype
- Marketing Workflow
Tools
Slack, Figma, Strapless (HTML5, CSS3, JS), Wordpress (PHP), Word, Email
Table of Contents
1. Strategy & Analysis
2. Marketing Guidelines
3. Style Guide
4. Website
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1. STRATEGY & ANALYSIS
1. STRATEGY & ANALYSIS
Business Objectives, User Research, Information Architecture
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2. MARKETING GUIDELINES
2. MARKETING GUIDELINES
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3. STYLE GUIDE
3. STYLE GUIDE
Guidelines, Components, Content, Layout, Forms
Content
Layouts & Containers
Navigation
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4. WEBSITE
4. WEBSITE
Mockups & Screenshots
